Since we knew what Arta Financial Inc. goals were, we started digging deeper to find out what they need to get there. We performed our discovery process to learn more about the Real Estate sales and finance and their key competitors. We looked up Google Adwords campaigns, landing pages, marketing messages and the ads that were being used by other companies to see where Arta Financial Inc. could gain a competitive advantage.
We developed a strategy to brand assets and website. As part of rebuilding their brand, we created website copy and worked on a writing style that would appeal most to their ideal target market.
We develop a complete online marketing strategy to position Arta Financial Inc. as an industry leader, attract, capture and convert new leads on their website, starting within Southern CA. The strategy includes on going advanced Search Engine Optimization (SE), Reputation Management, Social Media Marketing and funnel built into WordPress.